Smarter than the average bear

The National Park Service had specially designed, bear-proof trashcans installed at a park. Bears couldn’t get into them, but neither could some people, so visitors threw their trash on the ground.

Tide Pod packaging became less transparent to make the pods less visually appealing, lids are harder to open and the film is more bitter tasting since the Tide Pod Challenge era.

Public restroom signs that read "Flush only toilet paper."

“A common mistake that people make when trying to design something completely foolproof is to underestimate the ingenuity of complete fools.”

-Douglas Adams

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Apple’s mice are an ergonomic blind spot

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Intelligence made visible