Portability, compatibility and sustainability
Many people today have two workspaces: one at work, one at home.
Laptops and lightweight accessories have never been more prevalent.
Portable products are also a good opportunity to get out of the office, out of the city and into new places. Which can be a valuable opportunity for finding new ideas and gaining a fresh perspective.
Lenovo was one of the first large companies to address the needs of hybrid workers. Lenovo Go accessories focus on portability, compatibility and sustainability. These include:
Power banks
Wireless chargers
Docking stations
Travel cases
Input devices
This product line utilizes recycled plastic and cork. Sustainability has grown more and more important over the years.
Other companies like Dell, HP, Microsoft, Logitech and Anker have been promoting their lightweight, portable products. Where I see these companies lack is the cultural influence of environmentally friendly design.
Since hybrid work is so common, products like these make it easier to break from the same two workspaces and to take your work elsewhere. To help people get away from the chaos, or at least, to confine it to a laptop satchel.
