The idea flutter

Ideas are fleeting.

Like a butterfly, an idea can appear and disappear in an instant. 

The loss of epiphany can feel as burdensome as death. But really it's a person's contemplative nature that shows the surest sign of being alive. 

In order to catch good ideas you have to be willing to put pen to paper. To sketch, to prototype, to experiment. You have to be willing to take risks and try new things. And a designer's greatest countermeasure to missing out on ideas is to carry a sketchbook.

Putting pen to paper is a lot like borrowing a butterfly net. You won't catch butterflies by thinking about catching butterflies.