Design liaison

It’s a product designer’s job to be the translator between the user and everyone else involved in the product development process. So, when a user says that something feels off about a design, it’s your job to find out what that means.

Most people are capable of using a level because they understand the concept of balance. People with no design background can look at a design and know that something is off because it looks off. The trouble is that designers can identify what is off about a design, people know that something is off.

To navigate this, designers ask questions and learn to read between the lines. New problems don’t come from filling out templates with approximated user experiences, they come from speaking with people. Templates are only the sharable summaries of the findings.

In the same vein as a product designer helping users, a therapist can’t help someone who they haven’t shared sessions with.